Shop around on different websites
As simple as it sounds, comparing the prices of products can save shoppers quite a chunk of change. By comparing the same product on different websites, it will most likely be found cheaper in certain online stores. To begin comparing prices, manufacturers’ sites may suggest retailers and visiting individual store websites where an item is sold works.
Use incognito mode
Cookies and browsing history can impact dynamic pricing. This is likely one of the most overlooked factors affecting product pricing for online shoppers.
Geographic segmentation is a marketing tactic in which prices are affected based on a buyer’s location. Globally, pricing is not the same. This affects the prices of several online products, even airline tickets. Using incognito mode or a virtual private network means websites won’t have access to cookies or a shopper’s browsing history, securing online transactions in addition to saving a shopper money.
Sign up for coupons with different email addresses
Using coupons is a no-brainer in terms of saving. Signing up for coupons with different Gmail addresses, however, is a commonly overlooked tactic.
To make matters easier, consider including the “+” “.” hack to use the same email multiple times when retrieving coupons. For example, if your email is email@example.com, you could easily put firstname.lastname@example.org. This gives you more control over your inbox and makes it more convenient to filter recipients. Don’t have a Gmail account? Check with your provider for a similar function.
Wait for sales by subscribing to mailing lists
Visit any number of retailers’ sites to browse or shop and no doubt you’ll be asked to provide your email address to get instant savings. Provide the address, check your inbox, and apply those savings to your first purchase.
Subsequent emails from those companies will alert you to everyday and special occasion deals and sales. Online shoppers are privy to the latest and greatest products via these promotional emails.
Join loyalty rewards programs
Eighty-six percent of online shoppers in the United States were members of at least one loyalty rewards program in the third quarter of 2021, according to The Forrester Wave: Loyalty Service Providers. A loyalty rewards program keeps customers coming back to businesses to earn their rewards. It’s a win-win.
Rewards that can be easily managed and are offered for more than just making purchases—birthday or anniversary rewards, for example—are meaningful. Some of the highly rated programs have been from retailers such as Nike, Starbucks, Lowe’s, and Ulta Beauty, to name a few.
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