How Our Emotions May Lead To Irrational Money Decisions

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“People do not buy goods and services. They buy relations, stories, and magic.” Seth Godin As consumers, emotions drive our decisions. Neuroscientists tell us that we make our decisions emotionally and intuitively nearly 95% of the time. The forces of … Read More

Why Unemployment Matters

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This virus health pandemic now weighs heavily on our economy. Financial markets have been volatile. Leading economic indicators often signal that a downturn is approaching ahead of other cyclical changes. February monthly unemployment figures stood at a low 3.5% but … Read More

18 Tips To Pay Back Student Loans Faster

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You have probably been hiding under a rock if you haven’t heard a lot about the growing US student debt burden. These loans are a weight on those who carry these amounts early in their careers. For some, it may … Read More

Personal Finance Lessons In Classic Literature

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When you think of classic literature about money, you think of high society glamour, indulgent parties, and stories of the multigenerational wealth of families. What’s not to like?  We can learn personal finance lessons in classic literature. We find stories … Read More

Target Date Funds Pros And Cons

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We have a lot of choices when selecting investment vehicles for 529 Savings Plan, 401 K retirement accounts and investment accounts. Gaining In Popularity Increasingly, target date funds have become popular with investors. Their assets surpassed $1 trillion in 2017. … Read More

The Relationship Between Time, Money And Productivity

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“Lost time is never found again.” Benjamin Franklin    “Time is money,” but they have differences in our minds. Asking someone, “How did you spend your time today?” is acceptable, while “How did you spend your money today?” is not. … Read More

11 Ways To Avoid Costly Procrastination

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“It’s the job that’s never started that takes the longest to finish.” J.R.R. Tolkien I have been putting off writing this article for no apparent reason. And I am not even the procrastinator in our home. My husband is! Procrastination … Read More

A Beginner’s Guide To Life Insurance

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Life is a series of risk management, said a wise oncologist recently. Death happens and we can’t control our retirement from life. To better manage our risks in life and provide some protection against loss, we need insurance–auto, health insurance, … Read More

Millennials And Investing: A Study And Six Tips

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 Millennials are not all alike. This fact is probably news to no one, yet the number of myths permeating this age group is numerous.  Millennials are the largest generation at 35% of the US labor force and have been so … Read More